Things are looking up as Viagra goes over the counter

Things are looking up as Viagra goes over the counter
Credit: Shutterstock.com/ Marc Bruxelle

For UK men suffering with erectile dysfunction, news that Pfizer’s flagship Viagra will be sold over the counter will be a boon.

Currently, Viagra Connect is the first medicine for erectile dysfunction to have been reclassified from ‘Prescription Only Medicine’ to ‘Pharmacy’ status in the UK.

The reclassification follows a major review process which, Pfizer said, included a public consultation.

Pfizer added that it is currently working on plans for the launch of Viagra Connect in the UK in the spring of 2018 for men over 18.

In the interim, the company will be implementing an extensive training and education programme within pharmacies.

When available, supply of the product will depend on pharmacists’ assessment of its suitability for each man presenting with symptoms of erectile dysfunction.

“We understand some men may avoid seeking support and treatment for this condition, so we believe giving them the option to talk to a pharmacist and buy Viagra Connect could be a real step forward in encouraging more men into the healthcare system,” said Dr Berkeley Phillips, UK Medical Director, Pfizer.

“As erectile dysfunction may be a sign of an underlying condition such as diabetes, high blood pressure, or heart disease, there could also be a wider benefit to public health in the long term.

We hope that this forthcoming new opportunity to purchase a genuine treatment via pharmacy will also reduce the likelihood of men turning to potentially ineffective and dangerous counterfeits from illicit sources.”

To read our feature of all thigns Viagra, see our December 2016 issue (pg 24).